MUSTANG CINEMATIC

2023

Automotive is an industry that we have been collaborating with in different ways for a few years now. With the power of real-time rendering, the possibilities for graphic exploration magnifies significantly.

We recently created this cinematic using #unrealengine by exploring the boundaries of lighting as a storytelling tool and a fresh approach to how to present a car. 

We used the 2023 #ford mustang as a tribute to some of the work we have done with Ford Motor Company in the past.

We are excited to keep exploring and collaborating with this amazing industry.

Automotive is an industry that we have been collaborating with in different ways for a few years now. With the power of real-time rendering, the possibilities for graphic exploration magnifies significantly.

We recently created this cinematic using #unrealengine by exploring the boundaries of lighting as a storytelling tool and a fresh approach to how to present a car. 

We used the 2023 #ford mustang as a tribute to some of the work we have done with Ford Motor Company in the past.

We are excited to keep exploring and collaborating with this amazing industry.



Automotive is an industry that we have been collaborating with in different ways for a few years now. With the power of real-time rendering, the possibilities for graphic exploration magnifies significantly.

We recently created this cinematic using #unrealengine by exploring the boundaries of lighting as a storytelling tool and a fresh approach to how to present a car. 

We used the 2023 #ford mustang as a tribute to some of the work we have done with Ford Motor Company in the past.

We are excited to keep exploring and collaborating with this amazing industry.

Automotive is an industry that we have been collaborating with in different ways for a few years now. With the power of real-time rendering, the possibilities for graphic exploration magnifies significantly.

We recently created this cinematic using #unrealengine by exploring the boundaries of lighting as a storytelling tool and a fresh approach to how to present a car. 

We used the 2023 #ford mustang as a tribute to some of the work we have done with Ford Motor Company in the past.

We are excited to keep exploring and collaborating with this amazing industry.

Automotive is an industry that we have been collaborating with in different ways for a few years now. With the power of real-time rendering, the possibilities for graphic exploration magnifies significantly.

We recently created this cinematic using #unrealengine by exploring the boundaries of lighting as a storytelling tool and a fresh approach to how to present a car. 

We used the 2023 #ford mustang as a tribute to some of the work we have done with Ford Motor Company in the past.

We are excited to keep exploring and collaborating with this amazing industry.

ABOUT THE PROCESS

The cinematic is part of a car configurator project which we have been working on. We want to utilize the power of real-time rendering as a tool for presenting products in unique way. 

The cinematic was created in about 3 weeks total from preparing the car to final rendering, the car was not modeled in the process the base model was downloaded from a library since the purpose was to prove the visual fidelity more than featuring an specific model.

The car configurator is being prepared using real-time raytracing and lumen in Unreal engine but the cinematic rendering was done using path tracing in Unreal engine. All color grading was done inside unreal using post-process volumes.

The cinematic is part of a car configurator project which we have been working on. We want to utilize the power of real-time rendering as a tool for presenting products in unique way. 

The cinematic was created in about 3 weeks total from preparing the car to final rendering, the car was not modeled in the process the base model was downloaded from a library since the purpose was to prove the visual fidelity more than featuring an specific model.

The car configurator is being prepared using real-time raytracing and lumen in Unreal engine but the cinematic rendering was done using path tracing in Unreal engine. All color grading was done inside unreal using post-process volumes.

 

The cinematic is part of a car configurator project which we have been working on. We want to utilize the power of real-time rendering as a tool for presenting products in unique way. 

The cinematic was created in about 3 weeks total from preparing the car to final rendering, the car was not modeled in the process the base model was downloaded from a library since the purpose was to prove the visual fidelity more than featuring an specific model.

The car configurator is being prepared using real-time raytracing and lumen in Unreal engine but the cinematic rendering was done using path tracing in Unreal engine. All color grading was done inside unreal using post-process volumes.

 

 

The cinematic is part of a car configurator project which we have been working on. We want to utilize the power of real-time rendering as a tool for presenting products in unique way. 

The cinematic was created in about 3 weeks total from preparing the car to final rendering, the car was not modeled in the process the base model was downloaded from a library since the purpose was to prove the visual fidelity more than featuring an specific model.

The car configurator is being prepared using real-time raytracing and lumen in Unreal engine but the cinematic rendering was done using path tracing in Unreal engine. All color grading was done inside unreal using post-process volumes.

 

 

The cinematic is part of a car configurator project which we have been working on. We want to utilize the power of real-time rendering as a tool for presenting products in unique way. 

The cinematic was created in about 3 weeks total from preparing the car to final rendering, the car was not modeled in the process the base model was downloaded from a library since the purpose was to prove the visual fidelity more than featuring an specific model.

The car configurator is being prepared using real-time raytracing and lumen in Unreal engine but the cinematic rendering was done using path tracing in Unreal engine. All color grading was done inside unreal using post-process volumes.

 

 

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